The Internet is affecting almost every aspect of our daily lives – how we learn, travel, and even watch TV. The Internet is also changing the way we do business. The aim of the Irish Internet Association, which is located in The Digital Hub, is to Connect, Inform and Promote and further to this we are currently hosting a national campaign called ‘Digitise the Nation’ for the Internet Industry in Ireland from 17th – 21st of May 2010. There are many events taking place during the week, under a number of themes including ‘Connectivity’ and ‘Entrepreneurship’.
Here Stephen Brennan, Director of Marketing and Strategy at the Digital Hub Development Agency talks about how consumers are using the Internet in increasingly large numbers to purchase products and services and how Irish business and entrepreneurs should take advantage of the Internet to invent and/or expand a business.
For further information on Digitise the Nation go to www.iia.ie/dtn
One of the IIA member companies, Prosperity, recently ran an event featuring Martin Bailie from Glue in London. As a picture speaks a thousand words and a moving picture twice that I will allow their four and half minute video to tell you all about it.
The Digital Hub is an Irish Government initiative to create an international centre of excellence for knowledge, innovation and creativity focused on digital content and technology enterprises.
Naturally, a good number of our members also reside in the Digital Hub including one of our newest members, Gaumina. Gaumina is an International Digital Creative Agency, mastering Digital into an effective means of communication. They help brands to compete, through our team of over 90 creative and development experts.
Welcome to the newest members of the IIA vStream Digital Media. vStream create innovative campaigns to connect the brand to the customer, using cutting edge technology and evolving digital platforms. They first came to my attention when Niall O’Driscoll, their creative director, stopped me on Thomas St. to say hello. We had been in primary school together. I had been working in the IIA less than a week and was delighted to meet this childhood friend working in the very same building as I. Not long after that he asked me to help out with their Irish Language voiceovers for the Referendum Commission‘s recent Lisbon Treaty campaign. I was, of course, happy to oblige (how could I refuse a former fellow Gaelscolaire?) and we have a new member as a result.
And before you ask my voiceover rates are available on request.