Guest Blogging for the IIA
The guiding principle of these guidelines is the IIA’s mantra:
Does it connect, promote and inform?
Read the following guidelines. Then read your content and try to imagine you were an IIA member or an IIA Blog reader reading it who knows nothing about your company. Is it clear? Is it concise? Does it serve a purpose (informational, awareness raising, useful tips etc.)
- No sales pitches: The Irish Internet Association is a non-profit member-driven and member-focussed organisation. We want our members to connect with each other, we do want our members to promote themselves but we also want our members to be kept informed. They don’t want to be informed about your great new service: they can read about it on your website. But they would love to know about the process of rolling out that service or tell them about the trends you recognised that made you decide to develop that service. Tell them about hiccups or successes while you were reaching the point you are at now. Talk to our Membership Manager about your idea. email@example.com
- No name-calling: There is libel legislation in this country and the IIA would prefer not to get up close and personal with it. If you are in any doubt highlight this with the Membership Manager who will pass it by our legal experts. By all means you may praise a company who delivered on-time and in-budget but do please refer to point 1 above.
- No copying: There’s a reason why your teacher in first class took you to task on copying your classmate’s homework. It’s called plagiarism. By all means quote but make sure you reference the quote and link to the source. However you may submit a post previously published on your own blog: this will be made clear at the beginning of the post.
- Be clear: explain all abbreviations and if possible add a link to an online definition if you are discussing a nascent phenomenon. (See how I did that?)
- Format: Please make your submission as a Text file (*.txt) . Not a Word file. Hyperlinks and formatting can be included by using either HTML tags (preferable by far!) or including an asterisk at either end of the section to be formatted followed by the type of formatting.
I never understood why *agoraphobic* (http://en.wikipedia.org/wiki/Agoraphobic) was derived from the Greek for fear of the marketplace until I went the *CES (Consumer Electronics) show* (http://www.cesweb.org) in Vegas last year.
- Please send any images and logos ensuring they are within 145 * 145 pixels and below 5MBs.
- Submissions and all supporting media should be sent to firstname.lastname@example.org
- Guest blog posts will be highlighted in the subsequent Digital Digest