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	<description>The official blog of the IIA</description>
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		<title>Growing Irish businesses despite Economic turmoil through online freelancers</title>
		<description><![CDATA[GUEST BLOG FROM Steffen Breinholt Hedebrandt of Elance.com Elance.com, the world’s leading online work platform, just spend three busy days in Dublin. Here we met a lot of inspiring and determined Irish people, who despite the challenges of the current economic environment are now launching new businesses. Dublin has within the recent years been hailed [...]]]></description>
		<link>http://blog.iia.ie/2013/growing-irish-businesses-despite-economic-turmoil-through-online-freelancers/</link>
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		<title>www.buyersclub.ie Launch Scholarship Programme for the Irish Internet Association (IIA) Diploma in eCommerce Management</title>
		<description><![CDATA[Today: Buyersclub.ie, Ireland’s first social superstore, has today (13th February) announced details of a new strategic partnership with the Irish Internet Association (IIA). Buyersclub.ie is to provide a scholarship programme for three candidates to undertake the IIA Diploma in eCommerce Management combined with a six-month internship programme. The eleven-week, part-time diploma course starts on February [...]]]></description>
		<link>http://blog.iia.ie/2013/www-buyersclub-ie-launch-scholarship-programme-for-the-irish-internet-associaton-iia-diploma-in-ecommerce-management/</link>
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		<title>Digitise the Nation &#8211; A nationwide digitial inclusion training roadshow</title>
		<description><![CDATA[You may have read about it or even seen the bright orange, mobile training unit in your area but for those of you who haven&#8217;t, Digitise the Nation &#8211; A nationwide digital inclusion campaign is back and on the road! The IIA have launched &#8220;Digitise the Nation” for 2012.  The bright orange, mobile training unit [...]]]></description>
		<link>http://blog.iia.ie/2012/digitise-the-nation-a-nationwide-digitial-inclusion-training-roadshow/</link>
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		<title>Record number of entries for Dot ie Net Visionary Awards 2012 &#8211; Shortlist Announced and Public Voting Opens</title>
		<description><![CDATA[Tuesday, 21st of August, 2012: The Irish Internet Association (“IIA”)  announced the shortlist for this year’s Dot ie Net Visionary Awards and online voting is now open.  It’s the start of award season and the fully refreshed IIA awards are the first off.  With huge thanks to our headline sponsor in IE Domain Registry Limited [...]]]></description>
		<link>http://blog.iia.ie/2012/record-number-of-entries-for-dot-ie-net-visionary-awards-2012-shortlist-announced-and-public-voting-opens/</link>
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		<title>e=com² : Retail strategy or Einstein theory</title>
		<description><![CDATA[Joan Mulvihill&#8217;s response to Irish Independent article &#8220;Irish consumers to spend €20bn online by 2020 but strategy needed&#8221; please click here to read. This is an interesting article. The stats are ones that have been touted for quite some time so there is nothing new there. What is interesting about this article is not what [...]]]></description>
		<link>http://blog.iia.ie/2012/ecom%c2%b2-retail-strategy-or-einstein-theory/</link>
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		<title>eCommerce&#8230; small e, big C! Its about Sales!!!</title>
		<description><![CDATA[Posted by Joan Mulvihill, IIA CEO Fresh from the standing-room only IIA Ecommerce Breakfast Briefing at Irish Times Training, I’m still reeling from the number of subscribers, the cool and insightful presentation stylings of Graham Merriman and Vinny O’Brien and the smart interrogations from the audience Q&#38;A. So where do I start?  In 1995.  I [...]]]></description>
		<link>http://blog.iia.ie/2012/ecommerce-small-e-big-c-its-about-sales/</link>
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		<title>&#8221; The Web Analytics World in 2012</title>
		<description><![CDATA[This is a guest blog post contributed Target Online Marketing.com Your website is now live! What&#8217;s next? Search engine marketing, social media, newsletters and email marketing activities? For what return?  Does it work? Why? How? When? What worked? Etc.. Thanks to web analytics software such as Google Analytics, website owners are now empowered with big [...]]]></description>
		<link>http://blog.iia.ie/2012/the-web-analytics-world-in-2012/</link>
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		<title>Good Design, Bad Design &amp; ‘That’ll Do’ Design</title>
		<description><![CDATA[This is a guest blog post contributed by Brian Donellan from The One Image Good design informs our decision making. It is often the most influential factor when we are deciding what we buy, where we go and what we do. This is because the way objects, systems and services work and look, throughout their [...]]]></description>
		<link>http://blog.iia.ie/2012/good-design-bad-design-%e2%80%98that%e2%80%99ll-do%e2%80%99-design/</link>
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		<title>IIA Launches New Diploma in e-Commerce Management</title>
		<description><![CDATA[The IIA in partnership with Irish Times Training are delighted to launch a brand new Diploma course in e-Commerce Management. This Course covers everything you need to know to run a successful ecommerce business. Click here for more information. Module 1:  Planning your e-Commerce Customer Proposition Lecturer:  Ronan O’Brien of Zatori – The Costume Shop [...]]]></description>
		<link>http://blog.iia.ie/2012/iia-launches-new-diploma-in-e-commerce-management/</link>
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		<title>EMAIL MARKETING: WELCOME SERIES EMAILS</title>
		<description><![CDATA[This is a guest blog post contributed by Chris Byrne of Newsletter.ie. So youʼve used email marketing tools to send email, are comfortable with designing effective newsletters and you track email open rates for your campaigns. So whatʼs next? This article on welcome series will show how you can produce more effective and meaningful results [...]]]></description>
		<link>http://blog.iia.ie/2012/email-marketing-welcome-series-emails/</link>
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