This quarter’s State of the Net produced by Amas in association with the IIA covers changing media habits, digital advertising, the continuing rise of broadband, the Digital Economy in Europe, online shopping habits, social media and online reputations.

Click here to download the PDF file.

State of the Net Issue 15 is now available to download from the Resources Section of IIA.ie. This publication, produced in association with IIA Member Company Amas,  and indeed all those from 2009 provide invaluable business intelligence for decision makers in Irish business today. The Winter 2009 issue covers:

• An overview of the results of the Amas/ Marketing Institute of Ireland 2009 Irish Online Marketing Sentiment Survey,
• Top 10 iPhone Apps for Ireland (I have 2 of them and I’m embarrassed to admit that one of them is Sonic the Hedgehog!)
•  Broadband growth figures for all platforms and mobile specifically from ComReg
• An overview of research from the EU commission on cross border product abvailability
• Year end details on top news searches from Google
• Usage of price comparison sites by product/ service from Amárach Research for the National Consumer Agency
• A cost/ benefit analysis of Social Media usage by Irish SMEs.

If your company has produced research that you feel might be suitable for publication in the next or other upcoming issues of State of the Net, please feel free to get in touch with me, Roseanne, to discuss.

The latest edition of the ever popular State of the Net is available in the Resources section of the IIA Website. Those of you attending Bizcamp tomorrow – I will have some with me if you would like to peruse a hard copy.

This month’s edition includes information and statistics about:

• Mobile Internet,
• Broadband uptake,
• Ireland’s Personas,
• Internet Use by age,
• Trust Online in Internet Transactions,
• eReadiness,
• and IIA Member Stats.

If you would like to download any of the graphs for reuse please visit the AMAS blog where they are available for download.

Summer 2009 edition of State of the Net includes:

• ideas to leverage the power of the internet to combat the downturn
• stats about Internet use, mobile internet, online shopping, online banking, digital advertising & broadband penetration

Download the PDF now (PDF, 1mb)

This quarter’s State of the Net (PDF, 805K, opens in a new window) includes information about:

• the launch of The Ideas Campaign;
• the uptake of Broadband in Ireland compared to our EU neighbours;
• the number of Irish tweeters on Twitter.com;
• statistics about Internet use in Ireland;
• business use of the internet and eBusiness application;
• information from the Data Protection Commissioner about spam in Ireland;
• and child safety online

State of the Net is a quarterly publication produced by Amas for IIA Members and Irish businesses to help them keep abreast of key Internet trends and statistics. You can access all previous editions here.

As the Irish internet tipping point of one million Irish broadband users hoves into sight, Amas in conjunction with us here in the IIA, release State of the Net Issue 9. This is available to all via our Resources section of the IIA site. We will also be distributing print editions to delegates at Congress 2008.

This quarter’s edition of State of the Net covers:

• Key statistics from the first Joint National Internet Research presented by Tim Griffiths, JNIR Chair
• A distillation of the latest key figures from the CSO in relation to internet use, examining usage by age and region in particular
• A review of Comreg’s latest business information and communications technology survey results
• Figures about broadband uptake and coverage
• Business use of eGovernment for full electronic case handling
• The rise and rise of mobile
• What are Irish internet users searching for?
• The majority of online shoppers have no complaints

AMAS, who are members of the IIA, are a consultancy specialising in online channels and they help businesses and government bodies to plan, manage, evaluate and market their online channels.